You Don't Know Games

#Market data & sales

This week in Market data & sales · updated Fri Oct 23 2026

The gaming market experienced notable shifts across multiple segments this week. Mobile gaming revenue remained concentrated among established titles like Honor of Kings and Monopoly Go, though several top performers posted declining figures in recent months. Console markets saw NBA 2K27 dominate sales charts following its August launch, while overall US spending contracted 9%. The sector witnessed expanding international participation, with Turkish developers achieving significant revenue milestones. Strategic concerns emerged around sustainability, including publisher delisting practices for annual franchises and declining live-service launches despite gacha games' growth trajectory. Industry consolidation challenges and data privacy scrutiny continued shaping competitive dynamics.

AI-written weekly briefing drawn from this topic's recent stories.
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Walmart Cancels Limited-Edition Zelda Console Pre-Orders Amid Stock Shortage

Walmart canceled pre-orders for the Legend of Zelda: Ocarina of Time-themed Switch 2 console just one day before delivery, citing stock shortages despite prior payments. Customers reported being misled by a system that t…

Wed Oct 28 2026 · via Kotaku
TikTok Launches Must Eat to Challenge Yelp and Google Maps

TikTok has launched Must Eat, a new in-app restaurant guide powered by 40 million user-generated videos and reviews. The feature offers curated recommendations, real-time ratings, and reservation booking, positioning its…

Wed Oct 28 2026 · via The Verge
Nine Current In-Game Halloween Events Offer Spooky Fun Across Platforms

Multiple major video games are hosting seasonal Halloween events in 2026, including Pokémon Pokopia’s Pumpkin Festival, Fortnite’s Fortnitemares with horror-themed POIs and power-ups, and Skate-O-Ween’s new warehouse map…

Wed Oct 28 2026 · via Kotaku
Study Reveals U.S. Players Form Emotional Bonds With Anime Love Interests Without Needing Reciprocity

A new study by Elena Yifei Zhao and Nicholas D. Bowman finds that American players of otome games like Love and Deepspace form strong emotional connections with fictional male characters, even without expecting romantic …

Tue Oct 27 2026 · via Kotaku
The Hidden Costs of a $16K Pokémon Card Sale

The author recounts the emotional and logistical toll of selling a $16,000–$20,000 collection of Pokémon trading cards, describing the stress, family strain, and loss of personal time involved. The experience, though fin…

Tue Oct 27 2026 · via Aftermath
Activision Now Downplays Call of Duty: Modern Warfare 4 Sales Despite Strong Reception

Despite receiving critical acclaim and marking a major franchise milestone with $40 billion in lifetime revenue, Activision has refrained from sharing specific sales figures for Modern Warfare 4’s launch weekend. This co…

Tue Oct 27 2026 · via Kotaku
Samsung’s high-speed MicroSD Express cards now under $50 for Nintendo Switch 2 users

Samsung’s P9 MicroSD Express cards, designed for high-speed storage on the Nintendo Switch 2, are currently on sale at discounted prices—$47.99 for the 256GB model and $99 for the 512GB version. These cards offer up to 8…

Tue Oct 27 2026 · via The Verge
Why Peak’s console edition costs $10

Peak launched on consoles for $9.99 after its PC version was priced at $8 and initially sold for $5. Developer Nick Kaman said the console price reflects the game's expanded content, which has roughly doubled since launc…

Sat Oct 24 2026 · via Game File
Game Streaming Fails to Capitalize on GTA6 Launch Despite Ideal Conditions

An article examines why game streaming services are not experiencing a breakthrough despite the massive GTA6 launch coinciding with expensive and scarce console hardware. The piece addresses earlier confusion around Xbox…

Fri Oct 09 2026 · via GamesIndustry.biz
NBA 2K27 Surges to Top of August Sales, Ranking Third for Full Year

NBA 2K27 claimed the number one spot on US sales charts in August after launching into early access, achieving third-place status for the entire year based on Circana tracking data. The month saw six new releases enter t…

Thu Oct 08 2026 · via GamesIndustry.biz
Nintendo's Fire Emblem Shadows significantly underperforms predecessor with under $1 million annual revenue

Nintendo's Fire Emblem Shadows has earned $892,000 during its first year following its September 2025 launch, representing just 0.3% of Fire Emblem Heroes' $265.1 million first-year revenue. The social deduction spinoff,…

Wed Oct 07 2026 · via PocketGamer.biz
Major Cross-Game and Brand Partnerships Dominate October Mobile Gaming Updates

October 2026 sees a wave of collaborations across mobile games, including PUBG Mobile's partnership with B.Duck featuring themed cosmetics and vehicles, Diablo Immortal's Spawn crossover introducing new gameplay modes an…

Wed Oct 07 2026 · via PocketGamer.biz
Mobile gaming revenue roundup: Monopoly Go dominates ad spending as Turkish market surges

Monopoly Go led US mobile game advertising expenditure in August with $93.8 million in revenue, followed by Royal Match with $64.8 million and Candy Crush Saga at $53 million. Turkish developers achieved a remarkable mil…

Wed Oct 07 2026 · via MobileGamer.biz
Resident Evil game player numbers spike 50% around film launch, though long-term impact remains uncertain

Daily active users across five Resident Evil titles jumped from 500,000 to 750,000 between late August and mid-September following the release of Zach Cregger's Resident Evil film. Daily unit sales nearly doubled during …

Tue Oct 06 2026 · via GamesIndustry.biz
2K Games sets expiration date for NBA 2K25, disabling story mode and online features by year-end

NBA 2K25 will be delisted from digital storefronts on October 30 with server shutdowns following on December 31, rendering online-dependent features like MyCareer unplayable. Players retaining the title will only access …

Tue Oct 06 2026 · via GamesIndustry.biz
Honor of Kings Maintains Revenue Lead as Top Mobile Games Show Mixed Performance in September

According to AppMagic data, Honor of Kings remained the highest-grossing mobile game in September despite a second consecutive month of revenue decline, while Gossip Harbor held second place with approximately $99 millio…

Mon Oct 05 2026 · via MobileGamer.biz
Gacha RPGs emerge as primary growth engine in maturing free-to-play market

Newzoo's analysis shows that while free-to-play's overall playtime share declined 2.9 percentage points between 2021 and 2025, absolute hours remained stable as other genres grew, contradicting claims of an F2P decline. …

Mon Oct 05 2026 · via GamesIndustry.biz
September mobile gaming downloads see Bus Fever Party surge while Roblox momentum slows

September's mobile game download rankings show Free Fire Max maintaining strong performance with approximately 22 million installs, while Roblox experienced its second consecutive month of decline despite remaining a top…

Mon Oct 05 2026 · via MobileGamer.biz
Industry Roundup: Data Privacy Concerns, Failed Deals, and Major Closures Shape Mobile Gaming Week

PocketGamer.biz editorial team examines several significant industry developments including scrutiny of a ProtonVPN report claiming major mobile games contain trackers sending user data internationally, an anticipated Su…

Fri Oct 02 2026 · via PocketGamer.biz
NetEase Games Club taps EBANX for Latin American payment rollout

NetEase Games Club has teamed with EBANX to add local payment options in Brazil, Mexico, Argentina, Chile, and Peru. The supported methods include Pix, SPEI, PagoEfectivo, and Mercado Pago, and they will be used in title…

Thu Oct 01 2026 · via PocketGamer.biz
August game spending rankings highlight strong debuts across platforms

Newzoo's August PC and console revenue rankings featured multiple new releases, including EA Sports Madden NFL 27 at No. 2 on console and Big Walk at No. 3 on PC. Star Wars Zero Company entered at No. 6 on PC and No. 20 …

Thu Oct 01 2026 · via GamesIndustry.biz
My.Games' hunting shooter clears 3m downloads and $3m in revenue

My.Games' mobile hunting game Hunting Rivals has generated more than $3m in revenue and passed 3m installs since its May 2026 launch. The title has also reached 1m monthly active users, according to the company. It offer…

Wed Sep 30 2026 · via PocketGamer.biz
Free Witcher 3 remaster pushes Steam player record past previous peaks

CD Projekt Red released a free Remastered edition of The Witcher 3, and the 2015 RPG reached a new Steam concurrent-player record. At the time of writing, more than 120,000 people were playing it on Steam, surpassing ear…

Wed Sep 30 2026 · via GamesIndustry.biz
AION 2 Climbs Steam Top Sellers During Paid Early Access Despite Launch Woes

AION 2 became Steam's top-selling game during its paid early access period ahead of an October 5 global launch. The early access start was delayed by server issues and drew negative reviews, but the game later reached ov…

Wed Sep 30 2026 · via Insider Gaming
Weekly data round-up: Circle Games funding, August charts, Japan market, H5 gaming

This weekly data round-up covers Circle Games' $25m Series A led by Tencent, August's top mobile earners, and Japan's 2026 market figures. SocialPeta data showed Gossip Harbor leading App Store revenue and Roblox leading…

Wed Sep 30 2026 · via MobileGamer.biz
S&P forecasts global game content revenue to reach $229.1bn by 2030

S&P Global Market Intelligence Kagan projects global game content revenue will grow from $204.4 billion in 2025 to $229.1 billion in 2030, a 2.3% compound annual growth rate. The forecast attributes growth to publishers …

Wed Sep 30 2026 · via GamesIndustry.biz
Valve revamps Steam's Discount & Events section for personalized discovery

Valve is replacing Steam's manually curated, calendar-based Discount & Events placements with a dynamic, personalized system intended to improve discoverability. The company says the change lets it show ten times as many…

Wed Sep 30 2026 · via GamesIndustry.biz
Dying Light: The Beast Marks First Year With Massive Kill Count

Techland has released first-year statistics for Dying Light: The Beast, showing players eliminated 8.6 billion enemies and completed 1 billion quests. The game saw 52 million sessions, 11,000 years of playtime, and 39 mi…

Tue Sep 29 2026 · via Insider Gaming
Sony reportedly asks developers for feedback on ending PlayStation discs

A YouTube report claims Sony Interactive Entertainment sent a large survey to developers that indirectly asks about the impact of removing physical game discs. Sony previously said it would stop producing PlayStation dis…

Tue Sep 29 2026 · via GamesIndustry.biz
Some indie games still plan November 19 releases despite GTA 6

Grand Theft Auto 6 is set for November 19 and is expected to dominate the market, with millions of preorders and substantial early revenue. While many publishers have moved titles away from that date, Fairy Mount and Dev…

Tue Sep 29 2026 · via GamesIndustry.biz
McDonald’s Reportedly Reviving Pokémon Happy Meals This Fall

A report says McDonald’s will offer Pokémon Happy Meals in the U.S. from November 5 through December 9. Each meal is expected to include a four-card booster pack with one holographic card and three standard cards, drawn …

Mon Sep 28 2026 · via Insider Gaming
Minecraft Still Draws Over 300,000 First-Time Players Each Day, Xbox CEO Says

Xbox CEO Asha Sharma said Minecraft averages more than 300,000 first-time players each day. She also noted that the game has sold over 425 million copies across 17-plus years. The statistic was shared after Minecraft Liv…

Sat Sep 26 2026 · via Insider Gaming
MobileGamer.biz releases tool for estimating app store and webshop cuts

MobileGamer.biz has introduced a calculator to help developers estimate how much Apple, Google, or webshop providers may take from in-app purchases. The tool draws on publicly available Apple and Google documentation and…

Sat Sep 26 2026 · via MobileGamer.biz
A Guide to the Leading Competitive Games in Esports

This guide surveys prominent esports titles, including Counter-Strike 2, Dota 2, League of Legends, Call of Duty, and Rainbow Six Siege. It highlights factors such as player counts, tournament prize pools, and long-runni…

Sat Sep 26 2026 · via Insider Gaming
Resident Evil Catalog Maintains Strong Sales as Six Entries Top 3 Million Annually

A Game File report says six Resident Evil titles each moved over 3 million copies between July 2025 and June 2026. Resident Evil 4 Remake led with more than 5 million, while Village and Biohazard also surpassed 3 million…

Sat Sep 26 2026 · via Insider Gaming
Weekly Mobile Launch Roundup: EA's Soccer Update, Sanrio's Debut, and Supercell's Beta Return

This week's mobile releases include EA's FC Mobile 27 season update, the global launch of FunPlus-backed creature-catching RPG Aniimo, and Sanrio's first mobile title, a dance rhythm game. Supercell is placing Mo.co back…

Fri Sep 25 2026 · via MobileGamer.biz
August Mobile Data: Merge Games Surge, China's Market to Hit $59.8B by 2030

Sensor Tower data shows Gossip Harbor reached second in global revenue in August, while worldwide downloads hit 3.76 billion. China's games market generated $51.8 billion in 2025, with forecasts of $59.8 billion by 2030.…

Fri Sep 25 2026 · via MobileGamer.biz
Global mobile game spending hits $6.57B in August, Honor of Kings tops revenue

Sensor Tower reports global mobile game consumer spending reached $6.57 billion in August, a 1% decline month-over-month. Honor of Kings led revenue, while Roblox topped download charts. Tencent-owned or published games …

Fri Sep 25 2026 · via PocketGamer.biz
Apple Reverts to Soldered Storage in New Mac Mini, Ending DIY Upgrades

Apple's latest Mac Mini and Mac Studio models have returned to soldered flash storage, eliminating the removable NAND module that had enabled third-party upgrades on the M4 Mini. The change comes as memory and flash pric…

Fri Sep 25 2026 · via Aftermath
Siege Director Prepares for GTA 6 Launch Disruption

Rainbow Six Siege's creative director Joshua Mills acknowledged that the upcoming release of Grand Theft Auto 6 will impact all games, including his own. He said the team is preparing by focusing on delivering high-quali…

Thu Sep 24 2026 · via Insider Gaming